Spice, Sauce, Sweetness!

Ghost Savior: From Kitchen Experiment to Market Adventure with a Spicy Rescue

This nutrition class project synthesizes the knowledge I've acquired to develop a product for market launch. The project entails various components such as poster design, marketing, nutritional labeling, market strategy development, customer research, and allergen identification." This version keeps the comprehensive scope while making the description a bit more concise and professional.

Ghost Savior Glutinous Rice Cake

  • This product is exclusively tailored for those with an adventurous palate and a taste for variety. Packed with proteins, fats, and carbohydrates, it fuels the adventurous spirit and can even rescue those on the brink of hunger.

  • 1 lb of Glutinous Rice Flour

    3 eggs

    1 cup of oil

    1/2 cup of sugar

    2 cups of whole milk

    1 bag of seaweed

    7 tablespoons of Laoganma

  • Positioning Strategy:

    Ghost Savior Glutinous Rice Cake positions itself as a delicious Asian-inspired snack offering both flavor and quick energy. We emphasize its unique taste and nutritional value to attract our target audience.

    Marketing Promotion Strategy:

    Our strategy includes social media campaigns, word-of-mouth marketing, special events, and partnerships to raise brand awareness and attract consumers.

    Sales Strategy:

    We'll sell Ghost Savior Glutinous Rice Cake online and through retail outlets, while also partnering with gyms, cafes, and other venues to expand distribution.

  • The target market includes those who enjoy Asian cuisine and need fast calorie replenishment. This could encompass Asian food enthusiasts, busy professionals, athletes, and diverse eaters seeking convenient, flavorful options.

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